Sam Troy, Executive in Residence, UNC Greensboro Bryan School of Business and Economics

“NC Wine Industry”

Samuel P. Troy currently serves as Executive in Residence at the Bryan School of Business and Economics at the University of North Carolina Greensboro. From 1986 until 2009 Troy held numerous executive positions with the U.S. Department of Commerce, US &FCS — in these positions Troy planned, managed and implemented major business, industry and international initiatives of the Department. He holds a Degree in Higher European Studies from the College of Europe, Bruges, Belgium; an MA from East Carolina University, Greenville, NC and a BA from Elon University, Elon, NC.  He is a recipient of: North Carolina’s Order of the Long Leaf Pine; twice recipient of the Joseph F. Bryan “Paul Harris Fellow,” Greensboro Rotary Club and the Distinguished Leadership Award, National Association of Community Leadership. He is an honorary member of Beta Gamma Sigma, International Honor Society for Collegiate Schools of Business and Pi Sigma Alpha, National Political Science Honor Society.

For the past 13 years, as part of his duties at the Bryan School, Troy has worked to further develop the North Carolina wine and fresh grape industry. Specifically, the Bryan School helps sustain the rapid growth of the NC industry. While assistance existed to help the industry with growing the grapes and making the wine, no one organization was focused on the industry business interests. Therefore, regarding the NC wine and grape industry, the Bryan School works to increase the profitability of the industry primarily through research and hands-on industry involvement.